Tip 3: All genuine Adidas products have serial numbers on the tags affixed to them. The tags have the size and product information on the inside of the shoe (behind the tongue).

Look for the tag on the product which will have the size and other product information mainly inside the shoe that is behind the tongue of the shoe. Real Adidas shoes have tags with serial numbers for the left and right shoe. However, a fake product will have the same serial number on both shoes.

Adidas sizing is generally true to size. The label themselves advise that for a more loose feel, you should go up a size or, for a more snug fit, try a size smaller. These are, after all, relaxed sports-oriented pieces that need to fit your particular lifestyle.

The name adidas came from the founder, Adolf “Adi” Dassler's name. He used his nickname, Adi, and the first three letters of his last name, Das, to create adidas.