Like their rivals Nike, adidas do a good job of providing an easily accessible code across all their shirts. The code (also known as an International Article Number), found on a small tag usually on the inside of the collar, is 6 digits long consisting of 2 letters and 4 numbers.

The serial number on the underside of the tab must match the serial number on the box. The brand uses its cloverleaf logo in a print on the tongue and not a sticker like the counterfeits. The finishing of the sneakers adidas Originals is of high quality. Most models have simple holes instead of eyelets.

Tip 3: All genuine Adidas products have serial numbers on the tags affixed to them. The tags have the size and product information on the inside of the shoe (behind the tongue).

Checking the serial number is one of the easiest ways to verify the authenticity of Adidas shoes. Fraudsters producing fakes often overlook this very detail. If you have an original pair, you will find the unique identification code on the inside of the shoe. It is located on a label sewn on the tongue.